THE KNOWLEDGE TOOLBOX
How to contribute to your community newspaper.
Community newspapers have a strong voice in the Ottawa Valley and
across Canada. Nationally, 69 percent of adults read their last weekday
community newspaper, while in Ontario readership reaches 73 percent.
In the Ottawa Valley, there is a newspaper to serve every community.
Community newspapers are a great way to contribute to your area,
and with the volume of publications in all corners of the country there
is a lot of opportunity to play a part in them.
Mike Wollock, publisher of Ottawa News Publishing Co. who publishes six
titles in the Valley, offers some tips on how to get involved with
your community newspaper.
- Call the editor! The best way to contribute to your local community newspaper
is by writing stories. Wollock suggests expressing your interest to the editor
before actually writing any stories. Although they do except unsolicited
articles, they do not pay for them.
- Send your resume, writing samples and story ideas to the editor. Pitch
your story idea and discuss the specifications of what the editor is looking
for.
- If you want to get on the newspaper’s assignment register, and
write stories on a consistent basis, highlight your areas of interest for
the editor. Let them know your areas of expertise, such as restaurant reviews,
business, sports or general assignment.
- Wollock stresses that community newspapers involve people on the ground,
being there when things are happening in the community. If you are in the
right place at the right time, such as an accident, fire or other spontaneous
happening in your community, you might consider pitching your eyewitness
account of the event.
- Talk to people! The best way to come up with story ideas is to be involved
in your community. By attending community association meetings and
talking to lots of people in your community you will find a wealth of interesting
stories to tell.
- Community newspapers offer honorariums for stories, which can range anywhere
from $25 to $100 per story.
- If your interest leans toward photography, the same process applies. Talk
to the editor first. Sometimes a written story will necessitate a photo and
you may end up doing both.
- Make sure that you are pitching stories to the appropriate newspaper
that is specific to the community covered by the story you are pitching.
- And enjoy yourself! Contributing to your community newspaper should be
a rewarding experience that will benefit not only your community but you
as well.
— Jackie Wallace
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